Studio Akar Video Marketing
We map out the best physical and digital touch points throughout the buyer journey to reach your target customers. We then create specific video content for each touch point. We atomise video across channels and platforms by reworking main videos into smaller snippets.
|Video works at every stage of your customer cycle.|
|"Snack" size social media video snippets to attract leads.|
|Nurture leads using video email marketing, landing pages and re-targeting campaigns.|
|Use education videos to convert leads and website visitors into sales.|
|Retain customers with follow up videos and/or continual a digital series of videos.|
Plaga Wine - Frizzante Launch Campaign
Akar created a four episode video campaign for Plaga Wine's instagram campaign. These videos where released weekly leading up to the launch of a new Moscato called Frizzante by Plaga Wine. Alongside additional behind the scene videos where created and photography for print and web advertisement.
The following video is the campaign teaser that lead up to the four episodes:
Client Case Study: Active8me
Southeast Asian fitness app, Active8me, engaged Akar to create a series of In-App workout videos for
their paid fitness programs.
Active8me brand identity video:
Chinese New Year Campaign
The following two videos for Active8me are aimed at a specific event
Active8me Landing Page Examples
A generic Landing Page video and one aimed at a specific event
The Buyer Journey
Click on each stage below to see an example:
ATTRACT: buyer discovers your brand or product
NURTURE: buyer considers your product
CONVERT: buyer purchase