Studio Akar Video Marketing

Your brand position and your target audience and buyers dictate how strategies are developed. These strategies act to guide the creative ideation process and then onto the production of highly targeted videos.

DISCOVER

	Video Snippets
	Free video Giveaways
	Digital video distribution content
	Blogs with video

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Re-targeting campaigns

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INTERESTED

Website Landing Page

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Lead Magnet

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INTERESTED

Automated email Marketing

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Tripwire CTA

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LOYALTY

Follow-Up

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Lead Magnet

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CONFIRMATION

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Purchase

Because today's independent customers will go through over half of the buying process before ever interacting with sales, videos is an effective way to replicate in-person interaction and guide leads through their buying cycle as they make their way through a website. Video analytics reveal behavioral statistics of viewers that can be used to further refine content strategies, re-target, or assist in the sales process.

Have a look at our workflow approach to strategic content.